User experience is the overall involvement of a person in using a product, website or computer application, especially in terms of how easy or pleasing it is to use.
This is importantin a website because a beautiful looking site won’t amount for much if the viewers have trouble getting around, interacting with it or finding the things they want.
OrangeSpike.com can help design your website to make it user-friendly to your viewers because we know what makes a website have a unique user experience.
THE ELEMENTS OF USER EXPERIENCE
Everything, even satisfaction can be quantified. Not accurately measured, but computed using various elements. What are things to consider in providing user experience?
Value–How do we define value? For the website this is the alignment between product features and user needs.
If a website’s features are designed in such way that they support the needs of the user, they will consider that website valuable. Value will include accommodating more than the needs they know about, it can also bring to their attention needs that didn’t even realize until now.
On your website, value can come in the form exclusive content, links to products or services not available on other sites as well as gimmicks, contents or promos.
Usability – is about how easily users are able to complete their intended tasks in the website. Do you want them to click the like button, the share button or buy something from your website?
In terms of a website’s usability this can come in the form of easily accessible trigger buttons, call to action buttons and buttons that readily like to social sites. This can also come in the form of easy accessible contact forms or contact information. Adoptability – is it easy to start using your website? Adoptability is very closely related to usability, although adoptability is a user experience element that you should consider as an integral component of your website’sdesign.Even though the website has value to users, they still might not use it because it’s just hard to do so because of its access and installation.
In terms of a website’s adoptability, this can come in its responsiveness. Is the website easy to use across different devices? Have you tailored it to be seen correctly in different screen sizes?
Many web designers make the mistake of scaling up or scaling down one version of their website to make them fit in mobile devices. This usually impacts the size of the page elements and makes it harder to use. Desirability–
as opposed to usability and adoptability, desirability appeals to the emotion of the user. Do they find your website fun and engaging?
For your website this translates to how beautiful your website is to look at. How many things there are to read, how many images there are to appreciate.Is your website so unexciting that people will never go back there again or is it good enough that they will come back again to interact with what’s there?
We Have Experience in User Experience.
Our website design will take into consideration the user experience. Bells and whistles are part of the deal. Come see us at OrangeSpike.com, but we know how to draw viewers in and make their experience an unforgettable one.